Nika™ came to us this spring with the idea that skincare should be sumptuous and alluring rather than brash and borax. We thought of the eastern tradition of combining excellence with elite, rather than fashionable. The idea of using gold and soft mustard for the identity came from an early […]

Here are the updated graphics for NIKA SKINCARE. Check out the wonderful color combinations and the elegance of the steel closures with the translucent plastics, as a reflection of the radiance in youth and the transparent grace of this skincare line. The yellow tones of the boxes really play off […]

This identity we did for the Manchester Group in San Diego to demonstrate how an old and tried approach to marketing and design can be approached in new and powerful ways.

Though this identity is yet to be approved by this organization, this work is an example of how cutting […]

Based in Mountain View, CA, Broncus Technologies is the world leader in the field of emphysema, and conducts pioneering research in medical instrumentation and technologies. This mark reflects the structure of the lung’s passageways, which are treatable with their pioneeering instrumentation.

MyFonts is owned by Bitstream, a major type producer for decades and a serious competitor to Adobe and Monotype foundries. Years ago, it was thought that type had to be difficult to access and purchase because there was no one site on the internet that made it possible to buy […]

Corporate Identity for Asthmatx, Inc. in Mountain View, Northern California. This logo embodies the essence of the company’s mission - to create pathways to greater health and vitality.

The treatment of the initial is exemplary of this idea and reflects the area of specialization for this company who manufactures medical […]

The Spice Bud Identity derives from the idea that spices can be fun and adventurous. Most spice blends are boring and uninteresting. We believe that a spice brand should reflect its contents and Spice Bud blends are far from ordinary. The brand is developed for a forth coming spice brand […]

This is a fun look at what you can do for a collegiate demographic and high school market. There are several versions of this trademark but most importantly it shows the diversity capable in a well designed trademark.